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Apple Keynotes, for the most part, are rather disappointing. However, with Tim Cook now at the help at the World’s richest company, a new direction has been taken. Hence, we take a look at the first ever presentation by the new CEO of Apple, as he unloads the iGlory upon us.

What I liked

Friendly and Approachable –  One thing that Tim really rubbed off of Jobs was his approachability. He seemed welcoming and friendly to the crowd and didn’t try to toot his own horn like some social media ignatzes do.

Sense of structure – I didn’t see structure in the keynote on the caliber of Steve Jobs, but it was still present. It wouldn’t have done Cook well to talk about the iPhone one minute, then Angry Birds the next. So it’s good to see this.

What I didn’t like

Too Casual/Apologetic – Granted it’s always great when the speaker doesn’t act like they’re the biggest thing since the iBread Slice to hit the Internets, but acting too casual can make you look unprepared. Cook himself admitted this was his first keynote since becoming CEO,

Talking to the walls – There were several times when Cook wouldn’t look at the audience. Instead, he’d stare at the wall. In particular, he would pace around (also not a good thing) and stare at the wall when he spoke.

Buzzwords aplenty – I couldn’t count how many times Cook said something Apple did was “Spectacular” or “Amazing” or “Revolutionary” or some other buzzword. Yes I know Steve was equally guilty of this, but it’s still rather annoying. The better alternative is to simply express whatever the hell it is you’ve got. We all know how revolutionary the damn thing is, STOP REMINDING US.

Other speakers got too much time – The thing about Steve Jobs was that he dominated the show. Others made appearances, but they were very minimal. With this keynote, it seemed like the entire major team had a large chunk of time on stage, which takes away from one’s ability to see what Cook himself has to offer his audience.

The Bottom line

I got to hand Tim Cook one thing: This was pretty good for his first run as the leader of Apple. And with recent current events, he’s here to stay at the helm. He can only improve, though he does need to work on his public speaking skills.